The latest report by IMARC Group, titled “Interactive Kiosk Market Report by Component (Hardware, Software, Services), Type (Bank Kiosks, Self-Service Kiosks, Vending Kiosks, and Others), Mounting Type (Floor Standing, Wall Mount, and Others), Panel Size (17” – 32”, Above 32”), Location (Indoor, Outdoor), Industry Vertical (BFSI, Retail, Food and Beverage, Healthcare, Government, Travel and Tourism, Entertainment, and Others), and Region 2024-2032”, offers a comprehensive analysis of the industry, which comprises insights on the market. The global interactive kiosk market size reached US$ 32.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 63.3 Billion by 2032, exhibiting a growth rate (CAGR) of 7.5% during 2024-2032.
Factors Affecting the Growth of the Interactive Kiosk Industry:
Consumer Expectation for Self-Service:
The shift towards self-service, as consumers value convenience, speed, and autonomy in their transactions, is propelling the market growth. Interactive kiosks cater to these expectations by allowing users to perform various tasks, such as ordering food, checking in for a flight, or withdrawing cash without human assistance. This self-service model benefits both consumers and businesses, as it reduces wait times and potential human error, leading to a smoother and faster service experience. Furthermore, the availability of self-service options via interactive kiosks meets the demand for round-the-clock service access, particularly in sectors like banking and transportation, where time-sensitive transactions are common. Moreover, the shifting consumer preference towards contactless interactions to minimize health risks is favoring the market growth.
Operational Efficiency:
Interactive kiosks aid in automating routine transactions and services, thus allowing businesses to reallocate human resources towards more complex tasks or customer service roles that require a personal touch. This shift not only optimizes staffing costs but also enhances service quality, as employees can focus on areas where they add the most value. Furthermore, interactive kiosks reduce the need for a large number of cashiers in the retail sector and enable front desk staff across hospitality spaces to concentrate on providing a more personalized guest experience. Additionally, they offer businesses the flexibility to operate beyond traditional hours, providing services to customers at their convenience. Besides this, the integration of advanced technologies like artificial intelligence (AI) and analytics into kiosks to provide businesses with important insights into customer preferences and behavior is supporting market growth.
Technological Advancements:
Recent innovations in touchscreen technology, revolutionizing the way users interact with kiosks, and offering more intuitive and responsive experiences are favoring the market growth. Modern touchscreens support multi-touch gestures, allowing for a more natural and engaging interaction. Furthermore, improvements in connectivity, including faster and more reliable Wi-Fi, fourth-generation (4G), and emerging fifth-generation (5G) networks, which have enabled kiosks to offer real-time services and information, enhancing user satisfaction, are bolstering the market growth. Additionally, rapid advancements in digital signage technology, transforming interactive kiosks into dynamic advertising platforms capable of displaying high-definition videos and graphics that attract and retain customer attention, is positively impacting the market growth.
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Competitive Landscape:
The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.
Acante Solutions Limited (H32 Design and Development LLC)
Advanced Kiosks
Advantech Co. Ltd.
Aila Technologies Inc.
Diebold Nixdorf Incorporated
Embross
KIOSK Information Systems
Meridian Kiosks
NCR Corporation
REDYREF Interactive Kiosks
Source Technologies (APCT Holdings LLC)
Zebra Technologies Corporation
Interactive Kiosk Market Report Segmentation:
By Component:
Hardware
Software
Services
Based on the components, the market has been divided into hardware, software, and services.
By Type:
Bank Kiosks
Self-Service Kiosks
Vending Kiosks
Others
Self-service kiosks represented the largest market share due to their ability to provide efficient and convenient service options for consumers across multiple industries, including banking, retail, and healthcare.
By Mounting Type:
Floor Standing
Wall Mount
Others
Floor standing accounted for the majority of the market share because they offer high visibility and accessibility in various settings, such as shopping malls, airports, and public spaces, making them a preferred choice for businesses looking to maximize customer engagement and service delivery.
By Panel Size:
17” – 32”
Above 32”
On the basis of panel size, the market has been bifurcated into 17”-32” and above 32”.
By Location:
Indoor
Outdoor
Based on the location, the market has been classified into indoor and outdoor.
By Industry Vertical:
BFSI
Retail
Food and Beverage
Healthcare
Government
Travel and Tourism
Entertainment
Others
Retail holds the largest market share, driven by the widespread adoption of interactive kiosks for self-checkout, product information, and personalized advertising, aiming to enhance the shopping experience and operational efficiency.
Regional Insights:
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
North America's dominance in the market is attributed to the early adoption of advanced technologies, a strong focus on enhancing customer service, and the presence of a large number of interactive kiosk vendors and innovators.
Global Interactive Kiosk Market Trends:
The widespread product adoption by businesses to enhance the customer experience through personalized interactions and services is contributing to the market growth. Additionally, the escalating awareness about the importance of minimizing physical contact and adhering to health guidelines is facilitating the demand for interactive kiosks as they offer contactless service options, reducing the need for direct human interaction and helping to maintain hygiene standards. Besides this, the rising product utilization by governments and transportation authorities to improve public services and infrastructure, is fueling the market growth. Furthermore, the burgeoning number of smart city projects, leading to increased use of interactive kiosks for public services, information dissemination, and connectivity, is driving the market growth.
Browse the Full Report with TOC & List of Figures: https://www.imarcgroup.com/interactive-kiosk-market
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